Get a more granular view of your performance and optimize your ads again based on age, gender, country, and more!
If you want to maximize the use of data breakdowns, we highly recommend using the Geo & Demo Insights tool:
It organizes your data into different audience segments (country, age, gender, and even language) so you can spot the good and bad performers in an instant:
Learn more about this tool here.
On top of that, you can also use the Smart Filter in Creative Insights, Ad Copy Insights, and Ads Manager 2.0 to analyze your performance based on audience segments:
